This catalogue aims to be a tribute to metaphysics and, at the same time, a real answer to furnishing the space that surrounds us. We wanted to walk away from the existing descriptive realism, characteristic of many catalogues, and travel the path of the deepest ways of suggestion, of colour and of the pure forms. The whole catalogue is infused by the allusion to the scene and the arches that refer to the works of De Chirico and Turrell, both in the more concrete vision of the in location shooting and in the abstract and interioristic perception of the still-life photographic shot.
All this leads to see things for the first time, leaving the observer with a taste of the not completely unveiled. In fact, design is not just a visual element, it is a cognitive process that aims to enhance the human experience. Our goal is to prioritize people through everyday objects. The object encompasses a peculiar and evocative capacity that is maximized through the empathy of forms, designed to give a feeling of well-being and serenity.
People behave differently in relation to the space in which they are; the way, in which we perceive ourselves in this space, can satisfy or not the needs of our subconscious, always striving to the pursuit of balance and well-being. This is why we chose a human approach to design, and not only based on its exterior appearance. Each of our products is designed for this: it has its own philosophy, its genesis and its function. Functional spaces are expressive spaces in which emotions work. We, as individuals, reach the space and its determinations through senses, perceptions. For this reason, we make qualitative choices of materials that are able to transmit to the touch and to the sight that sense of subtle pleasantness that only good design carries with it.
Every shape, material, fabric, colour is designed to achieve a direct and tangible result: the satisfaction of the individual in space, of their needs. The materials we use outline the message about that product: they affect us, caress us, reveal information about the object. Taking care of the space around ourselves means making a tribute to ourselves and to those we love, care for, host, work or live with. This is the stage beyond the physical object. Each product becomes a metaphor of its need, of its function. Thereby, every time we develop a product, we do not develop only an object in space, but we develop a sensory, and therefore emotional, experience.
We like to call it: ergonomics of the soul .